identify the key areas where you must excel, and
commit to them with unwavering focus. This is
how we achieve greatness, and it is how we fulfill
our ultimate purpose and existence. Remember,
greatness isn’t just a destination, it is a journey of
growth, resilience, and self-discovery. So let us go
forth with determination and passion, knowing
that the rewards of choosing greatness are well
worth the effort it takes to get there.
Embrace the challenges, chase your dreams, and
live each day with purpose and determination.
Here’s to achieving greatness!
PINO BACINELLO | CBI, MCBI, M&AMI
2024 IBBA Chair
instrumental in ge�ing us to where we are today,
however, these same initiatives may now be the
very things holding us back from reaching the
next level. Greatness.
To achieve greatness, whether in business or
within an association like the IBBA, requires
bold focus. It requires the courage to make
tough choices and to stay commi�ed to the core
mission even when it means saying no to good
opportunities. This is the path we are on at
the IBBA, and it is where we believe our future
success lies.
In closing, I urge you to take a bold, focused
approach in your own practice and leadership,
whether you are leading a brokerage, an
association, or a team. Define your purpose,
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